“Chervona zirka” struggles against the counterfeiting
The managers of Trading house "Chervona zirka" and safety officers of JSC "Chervona zirka" established facts of counterfeiting of farming machinery which were marketed as a trademark of "Chervona zirka". Counterfeit seeders SZT-3,6 and SUPN-8 were accompanied with bogus passports and serial numbers marked by quality department. The price of such products were lower than original by 15-20 %.
As for today in accordance with established facts the police of Kirovograd region has complained.
"The consumer characteristics and quality of counterfeits are considerably lower than seeders produced by "Chervona zirka", - general director of "Chervona zirka" said. – Such quantity of counterfeit machines produced by "pirates" causes concern because these machines have considerably low price. Naturally it causes a financial loss for our dealer network which do not understand what happens. The counterfeit is a hard blow for our brand and a deception for our customers. The most of our buyers when purchasing the machinery produced by "Chervona zirka" are sure in a good quality and service. But when the counterfeit is broken, it is usually in the field, nobody can help the farmer with him problems".
Chief designer of the factory Yuriy Kvasha notes that such seeders have many complete units produced by unfair competitors. The technology which is used by "Chervona zirka" cannot be reapplied in garage conditions.
So economizing of money and purchasing the counterfeit machinery can lead to unfortunate results. In addition the service has to be done on farmer`s account because of absence of guarantee document.
Specialists of Trading house "Chervona zirka" notes that the consumers have to be careful and to check the originality of products. For this they can phone to managers of Trading house "Chervona zirka" or fill the form up on company`s web-site. In addition it may be useful to acquaint themselves with the list of official dealers of an enterprise on web-site www.chervonazirka.com.
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